San Francisco Bans Yellow Pages!
San Francisco’s new ordinance requiring an individual to opt-into receiving a printed yellow pages is a big hit on the yellow page industry. ADAM Inc (App Dev and Marketing) is helping YP publishers and Directory publishers with this new law. ADAM has developed proprietary software that allows yellow page and directory publishers to make their current brands, content, and ads available on mobile phones. Over 150 publishers are currently using ADAM’s software, most notably, Chambers of Commerce around the nation.
”We know this is NOT easy for any of the publishers, it is our goal to provide them the tools necessary to take advantage of the mobile technologies as fast and affordably as possible” – Rick Citron, ADAM CEO.
One of ADAM’s greatest benefits is that they can have a new app launched for any directory or yellowpage publisher in as little as 48 hours.
If cities are going to restrict the distribution and printing of the much needed information provided by these publishers, we want to make sure we make it available to the consumers who rely on these guides.